Stroili with Isko, denim and jewelry

stroili defStroili, Italian jewelry brand and Isko, global denim manufacturer based in Turkey, have just launched the Bling Bling Denim Collection.

Stroili powered by Isko” is the name under which falls this project, which unexpectedly blends jewelry with denim. The collection includes 12 items including rings, bracelets and earrings, main materials being denim, brass and rhinestones, marketed at democratic prices between €16.90 and €59.90. Men are also included in the range’s target consumers, thanks to the universal language of denim, while a web promotion creates traffic on Stroili’s website giving away Bling Bling Denim jewels or Isko jeggins.